Which ad platforms do you specialize in?

We manage Google Ads and Meta Ads end-to-end, including account structure, creative testing, and ongoing optimization.

Can you work with existing ad accounts and creatives?

Yes. We can audit and improve your current accounts, refresh creative strategy, and build a new testing roadmap.

Do you handle GA4, GTM, and conversion APIs?

Absolutely. We design event schemas, implement GA4 and GTM, and set up server-side tracking where it makes sense.

Do you build landing pages, ecommerce sites, or dashboards?

Yes. We deliver conversion-focused landing pages, ecommerce builds, and custom reporting dashboards and integrations.

How do you report results?

You'll receive clear weekly updates and a monthly performance review, including ROAS, CAC, and funnel metrics.

Do you offer SEO consultancy?

Yes. We provide on-page and off-page SEO support, including technical fixes, content guidance, and authority building.

Can you integrate AI into our tools and workflows?

Yes. We connect your existing tools to AI workflows so teams can automate reporting, insights, and repetitive tasks safely.

Idea-to-production growth partner

From idea to production,built to scale

We blend product development, performance marketing, analytics, and AI automation so every launch is measurable and every experiment compounds.

Book a strategy call

Phase 01Week 1-2

Audit & Strategy

Audit acquisition and product experience, validate the offer, and map the fastest path to growth.

Audit focus

Account and channel health
Funnel + product UX friction
Offer and positioning

Strategy build

Market and competitor research
Budget and channel model
90-day growth roadmap

Deliverables

Growth roadmap
Prioritized experiment backlog
Baseline KPI model

Signals we watch

CAC and MERConversion rate by stepAOV + LTV

Stack

ShopifyWooCommerceGA4

Tools we use

Trusted by product and growth teams at modern ecommerce brands

Process

Idea to production, powered by full-stack growth

We combine marketing, analytics, AI, and product development into one roadmap so teams ship faster and scale cleanly.

One team across strategy, build, and growth

We audit the funnel, instrument tracking, ship campaigns, and iterate across product and marketing.

✓ Audit complete

Strategy + product audit

We map the offer, UX, and measurement so the roadmap is clear.

tracking-plan.ts

import { sendEvent } from '@/analytics/events';

import { currency } from '@/config/commerce';

export const events = {

- const purchase = { event: 'purchase', value: orderTotal };

- sendEvent(purchase);

+ const purchase = {

+ event: 'purchase',

+ value: orderTotal,

+ currency,

+ items,

+ };

+ sendEvent(purchase);

purchase,

checkout: { event: 'begin_checkout' },

};

Launch + iteration engine

Ads, creative, landing pages, and experiments run in weekly sprints.

Your tools, connected across marketing and product

We wire ecommerce, ads, analytics, AI, and dev tooling into a reliable stack.

View integrations

Ecommerce

CRM

Paid Ads

Data Hub

Analytics

Warehouse

AI Automation

Unified data layer

Connect Shopify or WooCommerce, Google Ads, Meta, and GA4 into one source of truth.

AI automation + ops

We connect OpenAI, Anthropic, and n8n to automate reporting, experimentation, and ops.

Capabilities

Full-stack execution that compounds revenue.

Paid media wins are stronger when product, analytics, and AI work together.

Built for teams that ship and scale

From ecommerce to SaaS, we run growth loops across product, marketing, and data.

Ads + creative production

Prospecting, retargeting, and creative systems across Google and Meta.

Product + analytics foundation

Landing pages, tracking, dashboards, and AI automation you can trust.

Measurement

Instrument. Automate. Improve.

We build the tracking and AI layer that connects marketing with product decisions.

Plan, connect

Map goals, product events, and revenue signals

Define KPIs, conversion events, and value tracking before launch.

Plan, connect

Implement tracking, QA, and automate workflows

GTM, GA4, server-side tagging, conversion APIs, and AI workflow integrations.

Plan, connect

Report, learn, and ship experiments

Live dashboards, insights, and an AI-assisted experimentation roadmap.

Map goals, product events, and revenue signals

Define KPIs, conversion events, and value tracking before launch.

Implement tracking, QA, and automate workflows

GTM, GA4, server-side tagging, conversion APIs, and AI workflow integrations.

Report, learn, and ship experiments

Live dashboards, insights, and an AI-assisted experimentation roadmap.

Results

What teams say about Farcale

Clear reporting, fast iteration, and measurable performance across paid media and analytics.

Clear tracking, cleaner reporting, and a plan we could actually run. Decisions got faster in two weeks.

Ethan Park

CMO, SaaS

Weekly experiments and honest insights kept us focused. Optimization became routine, not reactive.

Jordan Lee

Head of Ecommerce

Clear tracking, cleaner reporting, and a plan we could actually run. Decisions got faster in two weeks.

Ethan Park

CMO, SaaS

Weekly experiments and honest insights kept us focused. Optimization became routine, not reactive.

Jordan Lee

Head of Ecommerce

Clear tracking, cleaner reporting, and a plan we could actually run. Decisions got faster in two weeks.

Ethan Park

CMO, SaaS

Weekly experiments and honest insights kept us focused. Optimization became routine, not reactive.

Jordan Lee

Head of Ecommerce

Clear tracking, cleaner reporting, and a plan we could actually run. Decisions got faster in two weeks.

Ethan Park

CMO, SaaS

Weekly experiments and honest insights kept us focused. Optimization became routine, not reactive.

Jordan Lee

Head of Ecommerce

The dashboards and integrations saved hours every week and kept spend aligned with margin targets.

Chris Nguyen

Ops Lead, Marketplace

Audit to launch felt tight and accountable. We shipped faster and scaled with confidence.

Marco Silva

Growth Lead, Ecommerce

The dashboards and integrations saved hours every week and kept spend aligned with margin targets.

Chris Nguyen

Ops Lead, Marketplace

Audit to launch felt tight and accountable. We shipped faster and scaled with confidence.

Marco Silva

Growth Lead, Ecommerce

The dashboards and integrations saved hours every week and kept spend aligned with margin targets.

Chris Nguyen

Ops Lead, Marketplace

Audit to launch felt tight and accountable. We shipped faster and scaled with confidence.

Marco Silva

Growth Lead, Ecommerce

The dashboards and integrations saved hours every week and kept spend aligned with margin targets.

Chris Nguyen

Ops Lead, Marketplace

Audit to launch felt tight and accountable. We shipped faster and scaled with confidence.

Marco Silva

Growth Lead, Ecommerce

Services built for growth

Pick a lane or go full-stack. We tailor scope and timelines to your goals.

Ads Growth

Google Ads + Meta Ads management built for profit.

Search, Shopping, and Performance Max
Creative testing sprints
Weekly optimization updates

Book a strategy call

AI Integrations

Automations that connect your tools to AI workflows.

OpenAI + Anthropic workflows
n8n automation playbooks
Custom tool + CRM connections

Plan AI workflows

Analytics & Tracking

Measurement you can trust across every channel.

GA4 + GTM implementation
Server-side tagging + CAPI
Shopify + WooCommerce tracking
Attribution + funnel analysis

Fix our tracking

Frequently Asked Questions

Answers to common questions about Farcale and how we work. If you have any other questions, please don't hesitate to contact us.

Ready to grow with Farcale?

Tell us your goals, spend level, and timeline. We'll respond with a clear plan within 48 hours.

Book a strategy call